Companies often wonder why the best bid on paper does not win the contract.
The old models of corporate presentation have become predictable and mechanistic. The tender has now changed from a presentation into a conversation.
A tender should be in the hands of a team with the individual presentation and technical skills drawn upon.
Your best technical person may not be the best at presentation and vice-versa.
People absorb information in different ways. We anticipate the viewpoints of the prospective buyer. We look at the role of visual aids beyond computer graphics. We give the tendering process a long overdue makeover.
